This affirmation helps to clear the wisdom chakra, which is located between the eyebrows in the "third eye" space. This chakra allows us to gain spiritual insight and look at things from a "big picture" perspective. When this chakra is blocked, we become self-centered, lonely, and narrow-minded. We see the world in terms of black and white, right and wrong.
I have never met anyone who intentionally keeps this area blocked. It is almost impossible not to become drawn into the drama of daily life. Our relationships with friends, loved ones, and coworkers depend upon our engagement. If we are too detached, people will think we are boring, acting like we are "too good" for them, or just uninterested. When we keep our third eye chakra clear, we can keep ourselves open to receiving spiritual insights even as we move through the daily drama.